IBM plans a big push into logistics Investment of $250 million focuses on radio-tag technology
Barnaby J. Feder International Herald Tribune 09-28-2004 IBM was to announce on Monday that it would invest $250 million over the next five years and employ a thousand people in a new business unit to support products and services related to sensor networks. The new unit will also focus on helping

Publication: International Herald Tribune

DIY CHAIN Focus Do it All is believed to have pulled out of the bidding for Homebase, put up for sale by parent company J Sainsbury with a [pound]1bn price tag in August.
DIY CHAIN Focus Do it All is believed to have pulled out of the bidding for Homebase, put up for sale by parent company J Sainsbury with a [pound]1bn price tag in August. Industry sources say that Focus, backed by private equity company Duke Street Capital, has concluded that Homebase needs too

Publication: Sunday Business (London, England)

Mailmotors: FOCUS ON COST; Graeme's verdict Ford's pounds 21,000 price tag may put Mondeo Man off a swap.(Features)
Byline: GRAEME LENNOX MONDEO Man would have been turning in his grave last week as mistaken identity reached new levels. I lost count of the number of people who mistook our Focus Saloon for the reps' favourite. Admittedly, it's an easy mistake to make. Both cars have been designed to ease the pain

Publication: Sunday Mail (Glasgow, Scotland)

New Lincoln ads focus on features.(brand strategy and tag line changes)(Brief Article)
Lincoln will tout product features in an advertising campaign that debuts today, April 29, a significant change from its brand-image advertising. To support the 2003 model-year campaign, Lincoln will double the money it spends on network TV this year. The message change comes as Lincoln starts

Publication: Automotive News

What's your tag line? Focus on what your business essentially stands for, what staff must deliver, and why customers should care.(Managing YOUR BUSINESS)
[ILLUSTRATION OMITTED] The purpose of a great tag line is to tap into what marketers call TOMA or Top of the Mind Awareness. This is the mental real estate that all great marketers are looking to own. With TOMA, customers think of you first. It's not easy. Your ideal customer is being bombarded

Publication: Plumbing & Mechanical

Tags and labels.(TECHNOLOGY SOURCEBOOK: Focus on Making and Coding Equipment and Vision Systems)
Badger provides bar code tags and labels with machine and human read able numbers. The company can print consecutive and static (matching) digits for a variety of codes. Badger prints UPC, code 39, code 128 and interleaved 2 of 5, as well as codabar, ITF 14 and the new EAN-8 and EAN-13 bar codes,

Publication: Food Engineering